In the interest of promoting the Fan Community for the “Sunny in Philadelphia” TV show, FX Networks needed a way to gain recurring traffic to their website.
The solution was to develop an online game show using trivia based on previously aired episodes. Using actual video and maintaining the light hearted tone of the show, FX saw traffic virtually double within one week of the site launch. The ability to see high scores and share your friend’s scores introduced a viral element to the game. Score sharing enabled FX to include links to their offers and information in every visit, or messages shared between friends, along with extensive data capture.
What We Did
UX Design
UI Design
Game Development
CSS, HTML and JavaScript Programming
Flash Development
What They Said
The site is starting to generate its own inquiries and we continue to get compliments on the look of the site so kudos to you.